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An Exceptional Opportunity for Your Beverage Business in China!
1 in 5 people on the planet lives in China
All people need to eat and drink…
Catch the attention of 1.3 billion people.
Your potential market is right here: IBEC 2011 in Shenzhen China!
(Shenzhen is only a thirty (30) minute drive from Hong Kong International Airport.)
The International Beverage Exposition and Competition (IBEC) will take place in Shenzhen, China from 14–16 July 2011. The high-standard IBEC creates an unparalleled opportunity for you to introduce your beverage product into the Chinese market. Whether you are a producer of a beverage product to be introduced to the Chinese market or a supplier of equipment for the domestic beverage sector, this EXPO is a must for your company.
Exhibit Categories:
Wine
Spirits
Beer
Liquor
Cocktails
Coffee
Tea
Soft Drinks
Milk
Water
Beverage Equipments
Beverage Packaging
Beverage Processing
Beverage Distributors
Beverage Publications
Buyers will come from:
Discos and Bars
Liquor Superstores
Supermarkets
Beverage Distribution Companies
Hotels
Restaurants
Coffee Shops
Tea Houses
IBEC2010 review
The Beverage Competition will provide tremendous marketing value for your products, with organized coverage by all domestic media. Additionally, the best products, as judged by our independent panels of experts, will continue to benefit through the advertising value of the awards.
Shenzhen – located at the mouth of the Pearl River north of Hong Kong – is the gateway to China. One of the most developed of China's cities, Shenzhen's per capita GDP ranks first among China's major cities.
A city of migrants, Shenzhen is open-minded, tolerant and innovative. The city has been voted China's “Most Dynamic City” and the “City Most Favored by Migrant Workers”. It is the ideal place for domestic and international talent to create businesses.
China – a population of 1.3 billion people
Shenzhen – 9 million educated and dynamic people
Imagine that 1% of these people were interested in purchasing your product?
Shenzhen is the world's 5th most densely-populated city
China is the world's largest and most populous country. As the world's population is approximately 6.7 billion, China represents a full 20% of the world's population so one in every five people on the planet is a resident of China.
Doing business in China
How easy is it to make connections and communicate with business people? Most public service workers, professionals and businesspeople in Shenzhen speak English. A majority of the young can speak English and Cantonese, as well as Mandarin (the predominant language in Shenzhen because of migration from around the country). In addition, the "Speak Shenzhen" campaign – recently launched across the city – encourages residents and government employees to speak and improve their English skills.
With the rapid growth and development of the Chinese national economy, increased urbanization, and higher levels of disposable income and household consumption, Chinese households are eager for new products. The potential investment opportunities in the Chinese beverage market are huge.
International participants:
The best choice is to fly into Hong Kong International Airport. Shenzhen is only a thirty (30) minute drive from Hong Kong International Airport. You have several choices to get to your hotel in Shenzhen
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IBEC 2011: International Beverage Exposition and Competition, presso Shenzhen Convention and Exhibition Center. Shenzhen, nel Guandong, una delle regioni più innovative e ricche della Cina.
http://www.ib-ec.com/
COSA TI METTIAMO A DISPOSIZIONE?
Descrizione particolareggiata delle attività:
1) Descrizione Fase Preliminare
- Analisi di mercato per i prodotti in oggetto
- Strategie di prezzo dei prodotti
- Attivazione del proprio partner in loco
2) Descrizione Fase Progettuale
- Individuazione dei canali distributivi
- Contatto con l'ente fiera e progettazione stand chiavi in mano
- Contatto con il nostro responsabile in loco per organizzazione Tasting successivo
- Studio delle eventuali certificazioni da ottenere per la successiva commercializzazione
- Scelta dei partners logistici (trasporti, travel, ecc)
3) Descrizione fase Realizzativa
- Stesura agenda appuntamenti buyers, contatto via mail e telefonico
- Assistenza totale nella spedizione della campionatura e pratiche export
- Allestimento totale dello stand
- Partecipazione con il nostro staff multilingua (rappresentante per le negoziazioni, hostess, interpreti, sommelier quando possibile)
Follow up fiera
- Eventuale assistenza per la stesura di contratti internazionali (Incoterms 2000), assistenza bancaria, legale, assicurativa
- Studio di eventuali ulteriori azioni di comunicazione e marketing strategico da intraprendere
- Contatto telefonico e telematico con buyers
- Assistenza in formulazione quotazioni
- Organizzazione eventi e degustazioni
- Partecipazione in via preferenziale alle degustazioni in loco (preventivo a parte)
- Visite commerciali presso buyers
- Promozione del brand e dei prodotti dell'azienda presso i canali distributivi
- Organizzazione cene di gala con i prodotti aziendali
- Rappresentanza dell'azienda

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